adidas and parley make it happen;from ocean plastics to shoes

adidas and parley oceans spread breaking upcycling news today!
A limited edition of the new adidas x purley running shoe, is available to the public, using the same materials as the prototype that was launced in june 2015.

adidas-parley-ocean-plastic-shoes-yiuco

the upper shoe made from ocean plastics
(all images courtesy of adidas)

 

it’s a shoe for game changers. we can’t wait to hear the stories of those who stand up, suggest creative solutions, take action and want to join us on our journey to clean up the oceans

Eric Liedtke, adidas executive board member responsible for global brands, mentioned

 

The upper shoe combines tailored fabric technology from adidas with parley ocean plastic, that was collected in coastal areas in Maldives.

People around the world are being given until the end of july 2016 to enter a contest to earn one of the 50 available pairs on the parley website. Will you miss that chance?

(via)

please, read more: adidas, parley

 

2018-03-17T18:09:08+00:00

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